You may have noticed a new Facebook ‘Like’ button popping up on many sites (e.g. CNN, ABC, Fandango, Cox Radio WebSites etc.) across the web, but what does this actually mean for your business? Wildfire Interactive has broken this new feature (the so-called Facebook “Open Graph”) down to it’s essentials so you can understand exactly what it means for your company and how to make the most of it in your marketing strategy.