Ford is one of the most forward thinking brands when it comes to social media. It started with the big Ford Fiesta Social Experiment which generated both traffic and sales and now they are at it again with the Ford Explorer.
In a nutshell, Ford is revealing their newest car online…via Facebook and with a big ad buy across networks like Yahoo, MSN, AOL, Washington Post & more. They are integrating Facebook’s new open graph by implementing like buttons into thier ads to gain fans for life. I can’t wait to read about the results with this campaign so I can share with my co-workers and clients!
Read Full Story via Mashable.com
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