Pinterest Brand to Watch

Viceroy Hotel Group’s newly redesigned Web site includes a tablet-friendly design and layout as well as a streamlined booking experience.

In conjunction with the Web site, the company also is launching a Viceroy Hotel Group Pinterest page.

The Pinterest page will launch with three pin boards that will highlight key areas in which the brand thrives and offer tangential content in each of these areas of expertise.

“Perfect Design, Perfect Life” will feature the interior design of each property, as well as design inspiration in line with the distinct aesthetic of the Viceroy brand.

Could be interesting if they can keep themselves from being to “adsy”.   Looking forward to seeing what they do with their Pinterest strategy in the coming months.

Pinterest Boards: http://pinterest.com/ViceroyHotelGrp/

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