I hope so! NEW YORK (AdAge.com) — Add two more to the list of marketers trying to emulate Foursquare: fast-food chains Hardee’s and Carl’s Jr. The two CKE Restaurant fast-food chains are launching their own loyalty mobile apps to reward customers for “checking in” at any one of their 3,000 locations around the country. The … Continue reading »
Filed under Mobile Couponing …
Facebook Offers Local Deals for Mobile Users
My friend Brenda recently started a fashion blog – her first post was about Gap’s offer for a free pair of jeans to the first 10,000 people to redeem upon “Facebook check-in” on Friday, November 5th. I followed the instructions, got the coupon and unfortunately was told I was too late to get a free … Continue reading »
Here Comes The New Bridal Magazine, Laden With Mobile Technology
This magazine touts itself as the first bridal pub to use Microsoft Tag, Microsoft’s own barcode technology, alongside editorial content and advertisements. You see something you like – you instantly redeem via phone. I love it. Full Article via MediaPost.com
Case Study: A&P launches mobile coupons
Supermarket chain A&P debuts mobile coupons with brand participation – Mobile Commerce Daily So far, redemption rates at 45% compared to 1% for print coupons! Supermarket chain A&P tapped digital incentive and information management company Zavers to offer SMS-based mobile couponing at participating A&P grocery stores. Several national brands have begun using Zavers’ mobile platform … Continue reading »
