What better way for an artist to engage with his or her fans than by collaborating with them? Although just 10 years ago this would have been an arduous undertaking, collaborative music video projects are now possible thanks to social media and the wonders of the web. From asking fans to record themselves singing along … Continue reading »
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Video Dominates Rich Media Investments
Video is the most adopted rich media marketing tactic today, according to [pdf] a new study from marketing technology provider Unica. Marketers Engage in Varied Video Tactics When asked which rich media marketing tactics their company is using or plans to use, global marketers favored video tactics by a wide margin. Fifty-five percent of marketers … Continue reading »
Tiger Woods Press Conference Draws 683,000 Views on Ustream
“WHO CARES????” Ok. Now that I’ve got that out of my system with regard to the subject matter, I will say that I find this very interesting. I’ve noticed that live streaming video of major events performs well on our websites. The numbers go up each time we do it. What I liked about this … Continue reading »
